ブログはノリでスタートしたのです

このブログ、実は”ノリ”でスタートした。これまで受講生向けに送っているGMS NOWというメルマガでコラム形式で考えていることなどを書いていたがもう少し頻度を上げたかったこと、そして、ブログという情報発信形態に興味があったこと、など、理由を考えるといくつか出てくるのだが、正直今回は「とりあえず作ってみよう」ということでスタートさせてみた。

まだこのブログを作って1ヶ月弱だがやってみると結構面白い。アクセスは1日50～100件程度であるが、どのような人が見ているのだろう、もう少しアクセスを増やすためには何ができるだろう、なんてことを思いながらコンテンツを考えていくことは個人的には結構好きなのだ。

インターネットの登場により既存のメディアだけではなく、ブログのような形で個人が発信できるようになってきている。以前から「これからの時代は個人に光が当たる」と考えていたが、ブログはそれを後押しするツールとなるだろう。これからの進化が楽しみである。

さて、そんなことを思っていた矢先、名古屋オフィスのスタッフの黒澤が「勝つためのインターネットPR術」を渡してくれた。この本は、先日グロービスの名古屋オフィスで講演をされたNews2Uの神原社長と、ライブドア堀江社長の共著である。実は以前は流し読みだったので、今回は再度じっくりと読んでみた。

いろいろと学びがあったが、堀江さんの「ブログを続けるには」というところを今後意識したいと思う。ポイントは4つで、

　①　毎日更新すること

　②　日記のつもりで書く

　③　自分をつくらず、淡々と書く

　④　コメント欄の批判、悪口はマーケティング材料だと思って謙虚に読む

である。①はできるか微妙であるが(^^;;、③は意識をしたいと思う。大切なことは「オープンに、そして、自然体に」ということだと思う。

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Lake Houston Roundup

Brandon Lorenz is leading the Kingwood Park wrestling team's bid for one more state qualifier this season.

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